This chapter is an overview of the process of developing your argument. Starting from your thesis statement, you’re to generate and explain your reasons for supporting your thesis statement. You should have a number of them. The chapter explains what sort of reasoning will be expected in various different document styles. All your reasons, then, should be backed up by logic and by evidence.
In addition to explaining your reasoning, a good argument will require appeals. The chapter explains the main types of appeals and how they work. The rest of the chapter outlines what aren’t acceptable appeals, or acceptable reasons. These are fallacies. There are a number of different fallacies. Generally speaking, they can be generalized as based on one of four things: distraction, questionable assumptions, misrepresentation, or careless reasoning. All of them are sloppy and dishonest, and if your readers detect them, they will not trust your reasoning.
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